President Donald Trump‘s 2020 campaign manager Brad Parscale was the first from the president’s camp to return fire at Mitt Romney, after the incoming Republican senator penned a scathing op-ed calling into question Trump’s fitness for office.

He did so in a weird way:

The truth is @MittRomney lacked the ability to save this nation. @realDonaldTrump has saved it. Jealously is a drink best served warm and Romney just proved it. So sad, I wish everyone had the courage @realDonaldTrump had. https://t.co/mbxoTqbSX6

— Brad Parscale (@parscale) January 2, 2019

“Jealously is a drink best served warm,” is not a phrase used commonly — or ever — and Twitter took notice. Some theorized he was taking a dig at Mormons, others made piss jokes, and everyone thought it was just weird. Don’t expect the phrase to feature prominently in Trump’s possible primary face-off against Romney.

“Jealousy is a drink best served warm”? https://t.co/Fh1eEMHkx1

— Jake Tapper (@jaketapper) January 2, 2019

“Jealously is a drink best served warm.”

I don’t think jealousy is the drink you’re thinking of. https://t.co/eapeXL28eG

— Caleb Howe (@CalebHowe) January 2, 2019

“Jealousy is a drink best served warm” sounds like something the creepiest creep in an “SNL” sketch would say. https://t.co/KLukya3h28

— Richard Roeper (@RichardERoeper) January 2, 2019

I don’t think the “jealousy is a drink best served warm” thing is going to catch on because nobody really likes a warm drink. But maybe that’s the point. Except for milk. Ok. So let’s just go with “milk is a drink best served warm.” Because Romney definitely likes warm milk. https://t.co/SPtnEK09Nn

— Glenn Thrush (@GlennThrush) January 2, 2019

“Jealousy is a drink best served warm.”

Keep your ear to the grindstone, Brad and don’t leave a sour taste in your eye. https://t.co/PrRWCRt9uO

— Jay Caruso (@JayCaruso) January 2, 2019

“Jealous is a drink best served warm” has never been and will never ever be an expression that anyone other than Brad will ever use. https://t.co/conZC7Fppz

— Erick Fernandez (@ErickFernandez) January 2, 2019

I assume others have noted this, and maybe no one much cares, but I believe @parscale’s otherwise inexplicable reference to “a drink best served warm” is an anti-Mormon dog whistle based on the supposed Mormon ban on “hot drinks.” https://t.co/8IEjX9ook9

— Bill Kristol (@BillKristol) January 2, 2019

If nothing else, Romney’s op-ed inspired the words “jealously is a drink best served warm” to be written, and for that I am grateful. https://t.co/P33eTlD0hx

— McKay Coppins (@mckaycoppins) January 2, 2019

We have found a guy who knows less about drinks than Mitt Romney. https://t.co/E1S05qVXmv

— Ramesh Ponnuru (@RameshPonnuru) January 2, 2019

“Jealously [sic] is a drink best served warm” is everything Trump and Trump idolatry encapsulates, in seven words https://t.co/7JRG6XeEcR

— Adam Weinstein (@AdamWeinstein) January 2, 2019

lmao what the fuck is this word salad https://t.co/vAcin4wsLv

— Kilgore Trout (@KT_So_It_Goes) January 2, 2019

jealousy is a what now https://t.co/dHhrI9GOOZ

— Marlow Stern (@MarlowNYC) January 2, 2019

Is this a new Klingon proverb? https://t.co/ajhvb1k9e3

— Brian J. Karem (@BrianKarem) January 2, 2019

i want everyone to remember “jealousy is a drink best served warm” a year from now when 100 profiles get assigned trying to frame parscale as some maniacal social media genius https://t.co/Z6Sj02Ghrh

— Ashley Feinberg (@ashleyfeinberg) January 2, 2019

from Mediaite http://bit.ly/2F4vvpI